19 Apr 2024, 22:20 [ UTC - 5; DST ]
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Post subject: Mustang......dead?! Posted: 12 May 2017, 12:20 |
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Joined: 12/29/12 Posts: 656 Post Likes: +256
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Av Web just informed me the Cessna Mustang will no longer exist. Apparently the M2 ate its market niche. Although I don´t fly one and probably never will, its sad to see an airplane go down in history.
rgs
Patrick.
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Post subject: Re: Mustang......dead?! Posted: 12 May 2017, 12:29 |
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Joined: 07/11/11 Posts: 2252 Post Likes: +2215 Location: Queretaro / Woodlands
Aircraft: C525 BE40 D1K Waco
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Username Protected wrote: Av Web just informed me the Cessna Mustang will no longer exist. Apparently the M2 ate its market niche. Although I don´t fly one and probably never will, its sad to see an airplane go down in history.
rgs
Patrick. I just read that as well: http://www.bizjournals.com/wichita/news ... stang.htmlThis is what Rob Scholl, senior vice president of sales and marketing, said: “The Mustang proved to be an incredible success for our company and our customers, and we’re thrilled to celebrate the ingenuity and pride that went in to creating the world’s most popular entry-level light jet.” So why would a company discontinue a product that was an incredible success?
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Post subject: Re: Mustang......dead?! Posted: 12 May 2017, 12:42 |
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Joined: 02/27/08 Posts: 3176 Post Likes: +1261 Location: Galveston, TX
Aircraft: Malibu PA46-310P
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Username Protected wrote: Av Web just informed me the Cessna Mustang will no longer exist. Apparently the M2 ate its market niche. Although I don´t fly one and probably never will, its sad to see an airplane go down in history.
rgs
Patrick. I just read that as well: http://www.bizjournals.com/wichita/news ... stang.htmlThis is what Rob Scholl, senior vice president of sales and marketing, said: “The Mustang proved to be an incredible success for our company and our customers, and we’re thrilled to celebrate the ingenuity and pride that went in to creating the world’s most popular entry-level light jet.” So why would a company discontinue a product that was an incredible success?
Re-quote: “The Skycatcher proved to be an incredible success for our company and our customers, and we’re thrilled to celebrate the ingenuity and pride that went in to creating the world’s most popular light sport aircraft.” (Sound of forklift smashing unsold airplanes in background)
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Post subject: Re: Mustang......dead?! Posted: 12 May 2017, 13:53 |
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Joined: 01/31/09 Posts: 5233 Post Likes: +3026 Location: Northern NJ
Aircraft: SR22;CJ2+;C510
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With over 450 Mustangs in the fleet new sales competed with used sales. All Mustangs are basically the same so little advantage in buying new unless you wanted the ITC and new aircraft smell.
I think it leaves a hole in the bottom of Cessna's Citation line with the M2 being the least expensive new Citation you can buy.
The bottom of the turbojet market has become fragmented with used Mustangs, Eclipse, SF50, used CJ's, and other aircraft all competing for folks who want to own a jet for under $3MM. Hard for Cessna to sell many new Mustangs around that price point and make money. I think they decided better to focus their resources on the larger aircraft that give better volumes and profit.
_________________ Allen
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Post subject: Re: Mustang......dead?! Posted: 12 May 2017, 14:33 |
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Joined: 05/08/10 Posts: 5130 Post Likes: +624 Company: flying rescue dogs Location: midwest
Aircraft: A36
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Username Protected wrote: Av Web just informed me the Cessna Mustang will no longer exist. Apparently the M2 ate its market niche. Although I don´t fly one and probably never will, its sad to see an airplane go down in history.
rgs
Patrick. I just read that as well: http://www.bizjournals.com/wichita/news ... stang.htmlThis is what Rob Scholl, senior vice president of sales and marketing, said: “The Mustang proved to be an incredible success for our company and our customers, and we’re thrilled to celebrate the ingenuity and pride that went in to creating the world’s most popular entry-level light jet.” So why would a company discontinue a product that was an incredible success? the old fake news again gary
_________________ blue side up
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Post subject: Re: Mustang......dead?! Posted: 12 May 2017, 14:48 |
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Joined: 11/20/14 Posts: 6475 Post Likes: +4562
Aircraft: V35
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A fleet of 450 will be around, and maintainable, for a long time. They filled a niche with 450 planes over 10 years. That's totally fine as a product cycle. The new ones couldn't compete with the other companies' newer designs, Cessna's newer designs, AND the used market of fairly new Mustangs. If somebody wants one, there will be used examples available.
I still remember when the light-jet development boom was going on - the FAA was afraid the skies would darken with thousands of sub-$1mm jets, companies like Vantage and Eclipse and Adam and many others were attracting billions in capital... but nobody was delivering on their promises.
Cessna made some much more realistic plans and promises, and delivered the Mustang more or less on spec, on schedule and on price. It turns out there wasn't a market for thousands of the light jets that could realistically be produced... just 450 Mustangs.
By the way, Cessna also did the same for light sport.
The markets did not develop as expected, but I commend Cessna for stepping up to the plate and taking a good swing. Few others could execute their plans, Cessna could and did.
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Post subject: Re: Mustang......dead?! Posted: 14 May 2017, 23:19 |
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Joined: 04/02/16 Posts: 35 Post Likes: +7
Aircraft: Bonanza A36
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Might have something to do with that new SETP (Denali) they're developing. They want to sell either the Denali or M2, with no product in between them.
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Post subject: Re: Mustang......dead?! Posted: 14 May 2017, 23:44 |
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Joined: 04/02/16 Posts: 35 Post Likes: +7
Aircraft: Bonanza A36
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Username Protected wrote: A fleet of 450 will be around, and maintainable, for a long time. They filled a niche with 450 planes over 10 years. That's totally fine as a product cycle. The new ones couldn't compete with the other companies' newer designs, Cessna's newer designs, AND the used market of fairly new Mustangs. If somebody wants one, there will be used examples available.
I still remember when the light-jet development boom was going on - the FAA was afraid the skies would darken with thousands of sub-$1mm jets, companies like Vantage and Eclipse and Adam and many others were attracting billions in capital... but nobody was delivering on their promises.
Cessna made some much more realistic plans and promises, and delivered the Mustang more or less on spec, on schedule and on price. It turns out there wasn't a market for thousands of the light jets that could realistically be produced... just 450 Mustangs.
By the way, Cessna also did the same for light sport.
The markets did not develop as expected, but I commend Cessna for stepping up to the plate and taking a good swing. Few others could execute their plans, Cessna could and did. I recall one of the business models was that FBO's with small Part 135 operations, would buy VLJ's and sell flights to Joe Schmo for the price of an airline ticket. I don't think that would've happened even if the economy had been good.
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Post subject: Re: Mustang......dead?! Posted: 15 May 2017, 13:36 |
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Joined: 05/01/14 Posts: 8792 Post Likes: +13533 Location: Операционный офис КГБ
Aircraft: TU-104
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Username Protected wrote: So why would a company discontinue a product that was an incredible success?
You used the word "was" as opposed to "is" which is pretty significant. I think that is the answer.
_________________ Be kinder than I am. It’s a low bar. Flight suits = superior knowledge
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Post subject: Re: Mustang......dead?! Posted: 15 May 2017, 17:43 |
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Joined: 05/23/08 Posts: 6059 Post Likes: +703 Location: CMB7, Ottawa, Canada
Aircraft: TBM - C185 - T206
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Too small, too slow for a jet. Jet owners want 8 or more seats and longer range in a jet. Username Protected wrote: Av Web just informed me the Cessna Mustang will no longer exist. Apparently the M2 ate its market niche. Although I don´t fly one and probably never will, its sad to see an airplane go down in history.
rgs
Patrick.
_________________ Former Baron 58 owner. Pistons engines are for tractors.
Marc Bourdon
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Post subject: Re: Mustang......dead?! Posted: 16 May 2017, 17:40 |
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Joined: 08/03/08 Posts: 16187 Post Likes: +8797 Location: 2W5
Aircraft: A36
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Username Protected wrote: So why would a company discontinue a product that was an incredible success? Because they haven't sold enough to keep the line alive in the last couple of years. It can still be a success for the company in that they sold a bunch of them early on and they are a common stepping stone for people who eventually end up in one of their bigger planes.
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Post subject: Re: Mustang......dead?! Posted: 17 May 2017, 08:54 |
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Joined: 10/21/16 Posts: 514 Post Likes: +218 Company: Plane Data, Inc. Location: North Carolina
Aircraft: Cessna Cardinal RG
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One analyst I follow is Brian Foley who seems to be "spot on" with some of his earlier commentary regarding the turbine marketplace. Here is an article from several months ago about the impending demise of the Mustang. It supports many of the observations others have made. http://www.kansas.com/news/business/avi ... 78877.htmlWhat I found surprising is the radical change in numbers over the years. Shipments are now down to single digits! There is no way Cessna will support a manufacturing line for numbers that low. Good luck.
_________________ Mike Simmons PSCA President Plane Data, Inc. 800-895-1382 www.planedata.com
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